The Dream Deal That Almost Broke Us — But Defined Us Instead!

Prakashan B V
3 min readFeb 16, 2025

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The call came late at night.

📞 “Drop your price significantly, or we’ll go elsewhere.”

It wasn’t a negotiation. It was a threat.

For months, we had poured our heart, soul, and capital into developing a groundbreaking geosynthetic tubular structure to remove silt from dams. The prototype? Perfect. The site tests? Flawless. The contract? Signed. We had done everything right.

But at the eleventh hour, the contractor — the one who had stood beside us, shaking hands in agreement — got greedy.

The Perfect Opportunity — Or So We Thought — — -

Every entrepreneur dreams of that one breakthrough deal, the one that changes everything. When we got the opportunity to fabricate woven geotextile tubes for a high-profile dam silt removal project, it felt like that moment.

✔ Prestige? Absolutely.
✔ Revenue? Substantial.
✔ Future opportunities? Sky-high.

We invested heavily in R&D, crafted the perfect product, and even provided a sample — at our own expense. We were all in.

Until, suddenly, we weren’t.

The Betrayal — — — — —

At first, the contractor seemed satisfied. Then, out of nowhere, they demanded we drop our price drastically.

When we refused to bow to pressure, they decided they didn’t need us anymore. They thought they had learned enough to replicate our work. They started shopping around for cheaper alternatives.

The betrayal stung. But what came next was even worse.

The Hardest Decision — -

My business partner, Pinalkumar Dakoria ji, was away on an international trip. I had to make a call — one that could make or break us.

Saying yes meant:

❌ A high-risk investment without a firm commitment.
❌ A compromise on quality and values.
❌ Letting someone dictate our worth.

So, with my heart pounding, I made the hardest decision of my career. I said NO.

And Then, The Tables Turned…

✔ The contractor went for a cheap, low-quality alternative.
✔ The project failed spectacularly — massive losses, material failures, and a blacklisted contractor.
✔ The approving authorities were swayed temporarily, but reality caught up.

At the time, it felt like we had lost everything. We had invested time, money, and trust. But in hindsight, it was the best decision we ever made.

Because the deals you say YES to shape your business.
But the ones you say NO to? They define you.

The Lessons We Learned

✅ Not every client is the right client.
✅ Revenue is important, but reputation is priceless.
✅ True success comes from standing your ground, not selling your soul.

No Regrets, Just Strength — — —

Would I do it again? In a heartbeat.

The only thing I’d change? I would walk away sooner.

Have you ever faced a moment like this? Where saying no felt like losing — but ended up being your greatest win?

The toughest decisions aren’t about what we gain, but what we refuse to compromise on. Walking away takes more courage than staying, especially when everything is on the line. But in the end, integrity is worth more than any contract.

Drop your thoughts below — what’s a deal you walked away from that made all the difference? Let’s discuss.

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Prakashan B V
Prakashan B V

Written by Prakashan B V

Empowering MSMEs, Startups & Manufacturers | 30+ Yrs Engineering Expertise | Growth Strategist |Founder BVPRGJ Consultants | Driving Sustainable Solutions |

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